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Clark Influence Grows Toronto Team With Four New Hires Amid Creator Marketing Expansion
12+ hour, 41+ min ago (229+ words) Clark Influence has added four staff members to its Toronto office, expanding its client services and operations teams amid growing demand for creator-led marketing across North America. The hires follow what the agency described as deepening brand partnerships across the…...
The Creator Who Has Always Put Audience First Arrives At Vid Con With Friendship Bracelets
18+ hour, 56+ min ago (1047+ words) It's a really nice reminder of the faces that you work with," she says of Vid Con. It really helps you see the impact that you're making with your viewers. It's kind of, in a way, validating for your career....
TV & Film Podcasts Outperform Broader Entertainment Category In Ad Sales Data, Report Finds
19+ hour, 29+ min ago (271+ words) Oxford Road released its latest ORBIT rankings, identifying 15 Entertainment & Media podcasts that outperform a genre that has historically ranked among podcasting's weakest categories for advertising results. "The Popcast with Knox and Jamie," distributed by Acast Stories, ranked first. "Back to…...
Vid Con Partners With Lighthouse Edutainment To Address Social Media's Mental Health Impact
19+ hour, 41+ min ago (256+ words) Vid Con has announced a programming partnership with Lighthouse Edutainment ahead of its annual Anaheim event, scheduled for June 25-27 at the Anaheim Convention Center. The collaboration will bring curated panels and activations across all three of Vid Con's programming tracks,…...
Pete Buttigieg Joins Vid Con Anaheim 2026 For Fireside Chat On Politics And The Creator Economy
2+ day, 18+ hour ago (217+ words) Vid Con has added Secretary Pete Buttigieg to the speaker lineup for Vid Con Anaheim 2026, scheduled for June 25-27 at the Anaheim Convention Center. Buttigieg will participate in a fireside chat with Adriene Mishler, creator of Yoga with Adriene, on the…...
LTK Outranks Every Beauty Brand In Share Of Voice On You Tube's Biggest Discovery Format, GRWM Index Finds
2+ day, 18+ hour ago (419+ words) The inaugural quarterly index from Net Influencer and Thought Leaders ranks brands by the share of voice they earn inside "Get Ready With Me" videos. The brand that led share of voice this quarter is a shopping app that never…...
Creators Split Between Amazon And Tik Tok Shop Ahead Of Prime Day, Survey Finds
2+ day, 19+ hour ago (438+ words) Creator commerce has organized around two distinct ecosystems led by Amazon and Tik Tok Shop, with paid promotion now standard practice and AI tools operating as a routine part of creator workflows. Those are among the findings from a survey…...
Substack Expands Native Creator Partnership Program, Taps Former Roku Exec To Lead Sponsorships Push
2+ day, 19+ hour ago (318+ words) Substack has launched the next phase of its native sponsorships program and hired former Roku and Pay Pal executive Dan Robbins as its first Head of Brand Sponsorships, introducing a cohort of flagship brand partners and a new tool for…...
The 10 Fastest-Growing Australian Instagram Accounts Of May 2026
3+ day, 17+ hour ago (301+ words) Here are the fastest-growing Australian Instagram accounts from May 2026: May total: 897 K followers The month's single largest Australian gain, with Burke more than doubling a following that began in May below 400, 000. An Australian actor whose late-May "Heartbreak High" media coverage…...
Instagram Views Up 27% In Early 2026 As Publishing Increases, Report Finds
3+ day, 17+ hour ago (483+ words) Instagram views grew 27%, and interactions climbed 19% in early 2026 compared to the same period a year earlier, as platform accounts published 24% more content across all formats, according to new research from social media analytics firm Metricool. The company analyzed 24. 36 million posts…...
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