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- 125articles · 365d
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News
PR Stunt Watch: Hot dogs, actual dogs, and: is Killer AI actually…
2+ day, 22+ hour ago (686+ words) 10 September 2026 Greg Double, creative director at Burson Hot dogs cause more food-related, choking deaths than any other food in the world. Dogs kill 25,000-30,000 people a year, and AI, well, AI could kill us all. But, rather than just objects of…...
If AI does the junior work, how will PR develop its next generation…
1+ mon, 6+ day ago (436+ words) 6 August 2026 Kate Beveridge, Operations Director at 8020 Communications Recently, I was sent a survey by my old college about how their young people can prepare for their future careers. It asked how they should embrace AI when so many news stories…...
July’s digital PR trends: Original data key for AI search, but…
1+ mon, 2+ week ago (637+ words) 29 July 2026 Ben Eaglestone, SEO and insights specialist at Energy PR Study proves that original data is important for AI search visibility – but only when done right Kevin Indig shared some great research on the value of publishing original data for…...
The most expensive communication failures surface too…
2+ mon, 1+ week ago (355+ words) 2 July 2026 Laila Bastati, Chief Commercial Officer at APO Group I have yet to meet a CEO who missed a revenue target and blamed a 3% decrease in share of voice. And yet communication is almost always somewhere in the room when…...
Are media relationships dead… or just different?
2+ mon, 1+ week ago (1433+ words) 30 June 2026 Tom Hall, Features editor UK, PRmoment The little black books, long lunches, and whimsical chats that once typified PR-journo relationships now seem a little anachronistic. So how can PRs build trust in 2026? In our last feature on perfecting your…...
What does an AI category collapse mean for PR?
3+ mon, 2+ day ago (651+ words) 11 June 2026 Silke Rossmann, Managing Partner at Tyto If you feel like you are being inundated by AI at the moment, you’re not alone. It seems that every time we open our phones, turn on the radio, read the news or…...
Communications challenge grows as personal…
4+ mon, 6+ day ago (532+ words) 7 May 2026 Steve Earl, experienced communications professional, and senior advisor at Blakeney I came home the other day to a kitchen sink full of empty containers and cans. There was a time when I would have grumped at the sight, and…...