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Net Influencer

The Authority on Influencer Marketing and the Creator Economy

  • 99articles · 30d
  • 3+ day agolatest article
  • Aug 16, 2026earliest in window
  • 73%with images · 6 videos
  • 313avg words
articles per day
Categories
  • Arts, Culture, Entertainment & Media 60
  • Finance & Business 53
  • Arts & Entertainment 21
  • News 20
  • Business & Industrial 19
  • Economy, Business & Finance 19
  • Entertainment 15
  • Human Interest 9

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News

Net Influencer
netinfluencer.com > twitch-reports-8-6b-hours-of-gaming-content-watched-jan-sep-2026

Twitch Reports 8.6B Hours Of Gaming Content Watched Jan-Sep 2026

3+ day, 22+ hour ago   (412+ words) Twitch viewers watched more than 8.6 billion hours of gaming content on the platform between January 1 and September 1, 2026, according to the company’s “2026 State of Gaming Report.” Twitch describes the figure as the equivalent of one hour of viewing for every person…...

Net Influencer
netinfluencer.com > new-york-ai-disclosure-law-draws-first-complaints-as-california-hawaii-follow-suit

New York’s AI Disclosure Law Draws First Complaints As California, Hawaii Follow Suit

3+ day, 23+ hour ago   (538+ words) netinfluencer.com...

Net Influencer
netinfluencer.com > majority-of-shoppers-want-creator-reviews-folded-into-ai-recommendations-study-finds

Majority Of Shoppers Want Creator Reviews Folded Into AI Recommendations, Study Finds

3+ day, 23+ hour ago   (397+ words) New research from the IAB finds that 56% of consumers prefer AI shopping recommendations that draw on creator or influencer reviews, with the preference rising to 65% among Gen Z and Millennials, according to a survey conducted through the IAB Insights Engine....

Net Influencer
netinfluencer.com > sonicorigin-is-embedding-creator-rights-into-digital-content-to-govern-ai-training

SonicOrigin Is Embedding Creator Rights Into Digital Content To Govern AI Training

4+ day, 21+ hour ago   (579+ words) What does a creator actually control once a file leaves their hands? For Marc Gray, CEO of SonicOrigin, the answer depends entirely on what was embedded in the file before it did. “Think of it like a passport for digital content,…...

Net Influencer
netinfluencer.com > streettalk-study-shows-street-interview-ads-reach-more-new-buyers-than-standard-creative

StreetTalk Study Shows Street Interview Ads Reach More New Buyers Than Standard Creative

4+ day, 23+ hour ago   (367+ words) Building the case required someone with the measurement credentials to sustain it. Enter Brayden Cruz, StreetTalk’s VP of Creative Science and Client Success, who joined in July 2026 after more than two years at Northbeam, a D2C attribution firm. His career client…...

Google News
netinfluencer.com > indian-ad-tech-group-wondrlab-launches-seven-agent-ai-system-to-run-influencer-campaigns

Indian Ad-Tech Group Wondrlab Launches Seven-Agent AI System To Run Influencer Campaigns

5+ day, 23+ hour ago   (218+ words) Wondrlab is describing WondrAgents as India’s first unified “agentic operating system” for influencer marketing, per MediaInfoline. The company says the system can cut campaign go-live time by up to 70%. Each of the seven agents is assigned to a distinct stage…...

Net Influencer
netinfluencer.com > deji-oduwole-built-oya-around-the-operational-work-that-starts-after-brands-choose-creators

Deji Oduwole Built Oya Around The Operational Work That Starts After Brands Choose Creators

6+ day, 23+ hour ago   (576+ words) Creator marketing software has gotten good at helping brands find creators. The harder problem begins after a brand decides to work with one. That was the gap Deji Oduwole kept seeing while running influencer programs as chief marketing officer at…...

Net Influencer
netinfluencer.com > how-laura-whaley-built-a-creator-business-where-brands-partner-with-her-fictional-characters

How Laura Whaley Built A Creator Business Where Brands Partner With Her Fictional Characters

6+ day, 23+ hour ago   (924+ words) A dating app brand reached out to Laura Whaley, and she was ready to decline. She had been engaged for years, and the product was a clear mismatch. The brand clarified that they were not interested in her. They wanted…...

Net Influencer
netinfluencer.com > moon-at-dawn-is-applying-account-based-marketing-logic-to-b2b-influencer-selection

Moon At Dawn Is Applying Account-Based Marketing Logic To B2B Influencer Selection

1+ week, 43+ min ago   (686+ words) Enterprise B2B brands know exactly which job titles and companies they want to reach. However, their influencer programs typically select creators based on follower counts and engagement rates designed for consumer audiences. Chris Peters and Will Beech founded Moon at Dawn…...

Net Influencer
netinfluencer.com > google-signs-mrbeast-to-multi-year-gemini-google-health-partnership

Google Signs MrBeast To Multi-Year Gemini, Google Health Partnership

1+ week, 4+ day ago   (292+ words) Net Influencer Google has signed Jimmy Donaldson, the YouTuber known as MrBeast, to a multi-year partnership that extends the company’s relationship with him beyond YouTube into Gemini and Google Health, according to the company’s blog post The first…...