2+ day, 18+ hour ago   (287+ words) While Mother’s Day typically marks one of the biggest days for the floral industry, 1-800-Flowers hopes to deliver bouquets with a 2023 twist: One-of-a-kind poetry powered by ChatGPT. Using the service available on the company's mobile and desktop site, consumers can…...

1+ week, 5+ day ago   (839+ words) As AI agents begin to request content directly, publishers and platforms will need systems that expose enough metadata for discovery while still protecting paid content. It’s a challenge that engineers at JWX are trying to work through, John Nardone, CEO…...

1+ week, 5+ day ago   (866+ words) Forbes' main digital traffic source to the publisher’s site is still search -- but it is under pressure as Google, Microsoft, Meta, Yahoo and others integrate artificial intelligence into search results to complete with newer engines from entrants such as OpenAI,…...

2+ week, 4+ day ago   (287+ words) While Mother’s Day typically marks one of the biggest days for the floral industry, 1-800-Flowers hopes to deliver bouquets with a 2023 twist: One-of-a-kind poetry powered by ChatGPT. Using the service available on the company's mobile and desktop site, consumers can…...

3+ week, 1+ day ago   (326+ words) A little more than two decades ago, then NBCUniversal chief Jeff Zucker famously quipped how search engines were replacing news publishers' "analog dollars" with "digital pennies." Twenty-one years later they are becoming AI half-pennies. Unlike the mid- to-late-aughts when a spate…...

3+ week, 2+ day ago   (218+ words) AI use has grown among social media professionals, with 95% now using AI tools in their work, and 75% daily, according to a newreport from Metricool, Net Influencer reports. But 14% say AI-generated content performs worse than human-made, up from 5% in 2025. The biggest…...

3+ week, 3+ day ago   (234+ words) Most Americans have seen ads that clearly have been created with artificial intelligence, Gallup reports. Of those surveyed, 79% have seen such ads in the last 30 days, and 49% have negative feelings about use of AI. Younger people are especially opposed to…...

3+ week, 5+ day ago   (444+ words) Advertising has been around since ~3000 BC when Hapu the weaver wrote the first ad in Thebes. None of the theories of advertising to date have been comprehensive in adequately addressing the only question that matters as relates to making advertising…...

4+ week, 1+ day ago   (562+ words) If you’ve been reading my column over the years, you know I’ve been critical of the ad industry. I’ve complained about tech companies inflating ad prices, agency holding companies using programmatic and/or principal media to line their own pockets,…...